Established in 2012, Fourth Apple Films is a Mumbai-based ad film production house founded and led by Bappaditya Roy.

We create television and digital commercials defined by emotional depth, visual precision and cinematic craft.

Let’s collaborate to transform powerful ideas into compelling films with lasting brand impact.

Work


HIMALAYA BABYCARE | MOTHERS DAY

KARBONN | SAPNON KI BHASHAH

HIMALAYA BABYCARE | TOOTHPASTE

DKT | XXX CONDOMS

HONDA | SPECIAL

HIMALAYA BABYCARE | BIRTHDAY

ROYAL ENFIELD | MIY

HIMALAYA BABYCARE | BREASTFEEDING WEEK

WATER CONSERVATION

HIMALAYA BABYCARE | NEIGHBOURS

HERO | HAMARI TARAF KE

ISL | RED HOT

HIMALAYA BABYCARE | INDEPENDENCE DAY

NIIT | PASSION

HIMALAYA BABYCARE | FATHERS DAY

ICICI | SEARCH

LIC | GUESS MY DAD

AGROPOWER | PYRAMID

SUZUKI | PARK FOR FREEDOM

AMBIPUR | CHASE

SPICEJET | ON TIME

HERO | MERA SHEHAR

CASTROL | ACTIBONDS

MUTHOOT | SAPNA

CASTROL | HERO

ISHTAA | SOUL

SPICE | IQ

HONDA | CHASE

CASTROL | FEEL ZIPPY

SPICEJET | SUPERVISION

About Us


BAPPADITYA ROY Director

An NID M.Des, Bappa has a visual flair for storytelling, which tickles human emotions and adds a dash of cinematographic charm to every film he makes. His versatile approach with an eye-for-detail helps him find the apt “palette” for each story. His passion and dedication for filmmaking, fueled with a good sense of editing and music, have earned him recognition. Bappa's hunger for good ideas and scripts is insatiable and persists him to go beyond. He has directed many TV commercial campaigns across aerospace, finance, automobile, and charity, enabling him to collaborate with an impressive array of clients.

CANDIDA ALPHONSO Producer

An important seed of Fourth Apple Films, Candy has been in advertising for almost two decades and with Fourth Apple Films from its birth. A workaholic and meticulous person by nature, she handles all phases of pre to post-production with alert enthusiasm. Her inquisitiveness to find newer paths is incomparable. Candy has been running almost the entire show for more than fifteen years now, and is the most trusted point of communication between Fourth Apple Films and its clients. She not only shares the common vision of success but also has made an indispensable contribution to the growth of Fourth Apple Films.

Trailers


FEATURE | SAU JHOOTH EK SACH (THE UNINVITED)

Directed by Bappaditya Roy

An allegorical one night tale inspired by the play An Inspector Calls - set as a thriller - that spoke of the excesses of the capitalist class in the New India, the film starred two of India’s finest actors, Mammootty and Vikram Gokhale in the lead roles.

DOCUMENTARY | THE PHILOSOPHER ATHLETE

Directed by Bappaditya Roy

A biopic on the thespian Naseeruddin Shah, titled The Philosopher Athlete. This docu-drama explores how Naseeruddin Shah discovered acceptance, friendship and a sense of family through acting, and chronicles his struggle to find his place in the world.

Awards


Best Public Service Ad

HelpAge, Bibhu Sharma's Story

5th Dada Saheb Phalke Film Festival

Best Concept

HelpAge, Bibhu Sharma's Story

3rd Mumbai Intl Short Film Festival

Silver

Star Plus, Promo for Music

Promax BDA Awards

Silver

HelpAge, Mr. D’silva

IDPA Awards

Silver

Domestic Violence, Sapna

Abby, Goa Ad Fest

2nd Best Film

Sau Jhooth Ek Sach

New Asian Cinema, Lyon Film Festival, France

Official Selection | Competition

Sau Jhooth Ek Sach

Kerela Film Festival

Official Selection | Competition

Sau Jhooth Ek Sach

Mumbai International Film Festival (MIFF)

Official Selection | Competition

The Philosopher Athlete

Mumbai International Film Festival (MIFF)

India Winners | Advertising & Innovation

Himalaya Breastfeeding

IAA & AFAA Changemakers for Good

Best Cinematography

Karbonn, Sapnon Ki Bhasha

7th Dada Saheb Film Festival

Bronze

Himalaya Breastfeeding | Healthcare

Abby, Goa Ad Fest

Clients


McCann
Ogilvy
Leo Burnett
RK Swamy
Grey
JWT
Lowe
DDB Mudra
ABM
Publicis
Triton
Curry Nation
TBWA
Contract
ADK
GTB
Havas
BBH

Brands


Ford
Hyundai
Honda
Castrol
Reynolds
Gillette
Hero
Muthoot
Star Plus
Panasonic
Videocon
Sansui
Sri Lanka Telecom
Marico
Futurebrands
ICICI Bank
GSK
LG
SpiceJet
VLCC
NIIT
Spice Telecom
Asian Paints
Pidilite
BSNL
Piaggio
Ambi Pur
Rasna
Capital
Heinz
Faber-Castell
Everest
Nokia
HelpAge
Majlis
Unilever
Ishtaa
Cuticura
ITZ
Mother's Recipe
RNB
PNG
Wrigley
Nestlé
Aarong
Karbonn
Dabur
Vasmol
Government of India
Ambuja
ITC
Monte Carlo
Parle Agro
Hawkins
Reserve Bank of India
DKT
ISL
Suzuki
Star Sports
LIC
Royal Enfield
Himalaya Baby