Established in 2012, Fourth Apple Films is a Mumbai-based ad film production house founded and led by Bappaditya Roy.

We create television and digital commercials defined by emotional depth, visual precision and cinematic craft.

Let’s collaborate to transform powerful ideas into compelling films with lasting brand impact.

Showreel


Director | Bappaditya Roy

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Showing: Showreel

HIMALAYA BABYCARE | FATHERS DAY

KARBONN | SAPNON KI BHASHAH

HIMALAYA BABYCARE | TOOTHPASTE

DKT | XXX CONDOMS

HONDA | SPECIAL

HIMALAYA BABYCARE | BIRTHDAY

HIMALAYA BABYCARE | NEIGHBOURS

ROYAL ENFIELD | MIY

HIMALAYA BABYCARE | BREASTFEEDING WEEK

WATER CONSERVATION

HERO | HAMARI TARAF KE

ISL | RED HOT

AGROPOWER | PYRAMID

HIMALAYA BABYCARE | INDEPENDENCE DAY

FORD | DUST STORM

MONTE CARLO | SHADES

RBI | PARK

ICICI | SEARCH

NIIT | PASSION

HIMALAYA BABYCARE | MOTHERS DAY

SUZUKI | PARK FOR FREEDOM

MUTHOOT | SAPNA

AMBIPUR | CHASE

SPICEJET | ON TIME

CASTROL | HERO

SPICE | IQ

HONDA | CHASE

CASTROL | FEEL ZIPPY

CASTROL | ACTIBONDS

SPICEJET | SUPERVISION

HYUNDAI | SUPERSTAR

STAR PLUS | GARGLE

PIAGGIO | ALLADIN

STAR PLUS | DIWALI

MUTHOOT | DINNER

NIIT | SOLUTION

RASNA | GORILLA

HELPAGE | BIBHU SHARMA'S STORY

FORD | BARBED WIRE

FABER CASTELL | TREE

HERO | MERA SHEHAR

LIC | GUESS MY DAD

ISHTAA | SOUL

HIMALAYA BABYCARE | NAAMKARAN

HIMALAYA BABYCARE | FATHERS DAY

HIMALAYA BABYCARE | FESTIVAL

DR. FIXIT | DOH KAAM

VLCC | CONFIDENCE

MUTHOOT | LUNCH

EVEREST | RELAX

HELPAGE | D'SILVA

HYUNDAI | CONTEST INVITATION

HIMALAYA BABYCARE | TRAVEL

HERO | OONGALI UTHAO

SPICEJET | ONLINE

MUTHOOT | OWN BOSS

HIMALAYA BABYCARE | TRAVEL BAG

SPICEJET | HOLIDAYS

STAR PLUS | BREATHING

HIMALAYA BABYCARE | REPUBLIC DAY

HYUNDAI | FLOOD OF LETTERS

RBI | TERRACE

REYNOLDS | TRIMAX

STAR PLUS | MARCH

SPICEJET | SAVINGS

CASTROL | CONFIDENCE

CASTROL | I LOVE MY CAR

FUTURE CARD | KAMAYEE

SMITH & JONES | JELLY

RASNA | NIMBU

MAJLIS | DOMESTIC VIOLENCE

HIMALAYA BABYCARE | ONLINE

HYUNDAI | WINNER

MOOV | MOVIE

NIIT | PRESSURE

HIMALAYA BABYCARE | OFFICE

BIG BAZAAR | PUJO

BSNL | PREITY

RASNA | SWIMMING

HIMALAYA BABYCARE | HOSPITAL

RASNA | CHHOTA BHEEM

RASNA | SCAN, PLAY, WIN

HAWKINS | FRIENDS

KMAX | FOUNDATION

MONTE CARLO | TEA

LIC | POOJA

PRADHAN MANTRI MUDRA YOJANA | TAXI

FUTURE CARD | TOY SHOP

MOTHER'S RECIPE | MIXED PICKLE

MONTE CARLO | COLD

FORD | IP SHAKER

RASNA | JALJIRA

MUTHOOT EDUCATION LOAN

CHOICE | MINE

TATA TEA | FOOTBALL

PARACHUTE | SISTERS

About Us


BAPPADITYA ROY Founder | Director

An NID M.Des, Bappa has a visual flair for storytelling, which tickles human emotions and adds a dash of cinematographic charm to every film he makes. His versatile approach with an eye-for-detail helps him find the apt “palette” for each story. His passion and dedication for filmmaking, fueled with a good sense of editing and music, have earned him recognition. Bappa's hunger for good ideas and scripts is insatiable and persists him to go beyond. He has directed many TV commercial campaigns across aerospace, finance, automobile, and charity, enabling him to collaborate with an impressive array of clients.

CANDIDA ALPHONSO Executive Producer

An important seed of Fourth Apple Films, Candy has been in advertising for almost two decades and with Fourth Apple Films from its birth. A workaholic and meticulous person by nature, she handles all phases of pre to post-production with alert enthusiasm. Her inquisitiveness to find newer paths is incomparable. Candy has been running almost the entire show for more than fifteen years now, and is the most trusted point of communication between Fourth Apple Films and its clients. She not only shares the common vision of success but also has made an indispensable contribution to the growth of Fourth Apple Films.

Trailers


FEATURE | SAU JHOOTH EK SACH (THE UNINVITED)

Directed by Bappaditya Roy

An allegorical one night tale inspired by the play An Inspector Calls - set as a thriller - that spoke of the excesses of the capitalist class in the New India, the film starred two of India’s finest actors, Mammootty and Vikram Gokhale in the lead roles.

DOCUMENTARY | THE PHILOSOPHER ATHLETE

Directed by Bappaditya Roy

A biopic on the thespian Naseeruddin Shah, titled The Philosopher Athlete. This docu-drama explores how Naseeruddin Shah discovered acceptance, friendship and a sense of family through acting, and chronicles his struggle to find his place in the world.

Awards


Best Public Service Ad

HelpAge, Bibhu Sharma's Story

5th Dada Saheb Phalke Film Festival

Best Concept

HelpAge, Bibhu Sharma's Story

3rd Mumbai Intl Short Film Festival

Silver

Star Plus, Promo for Music

Promax BDA Awards

Silver

HelpAge, Mr. D’silva

IDPA Awards

Silver

Domestic Violence, Sapna

Abby, Goa Ad Fest

2nd Best Film

Sau Jhooth Ek Sach

New Asian Cinema, Lyon Film Festival, France

Official Selection | Competition

Sau Jhooth Ek Sach

Kerela Film Festival

Official Selection | Competition

Sau Jhooth Ek Sach

Mumbai International Film Festival (MIFF)

Official Selection | Competition

The Philosopher Athlete

Mumbai International Film Festival (MIFF)

India Winners | Advertising & Innovation

Himalaya Breastfeeding

IAA & AFAA Changemakers for Good

Best Cinematography

Karbonn, Sapnon Ki Bhasha

7th Dada Saheb Film Festival

Bronze

Himalaya Breastfeeding | Healthcare

Abby, Goa Ad Fest

Clients


McCann
Ogilvy
Leo Burnett
RK Swamy
Grey
JWT
Lowe
DDB Mudra
ABM
Publicis
Triton
Curry Nation
TBWA
Contract
ADK
GTB
Havas
BBH

Brands


Ford
Hyundai
Honda
Castrol
Reynolds
Gillette
Hero
Muthoot
Star Plus
Panasonic
Videocon
Sansui
Sri Lanka Telecom
Marico
Futurebrands
ICICI Bank
GSK
LG
SpiceJet
VLCC
NIIT
Spice Telecom
Asian Paints
Pidilite
BSNL
Piaggio
Ambi Pur
Rasna
Capital
Heinz
Faber-Castell
Everest
Nokia
HelpAge
Majlis
Unilever
Ishtaa
Cuticura
ITZ
Mother's Recipe
RNB
PNG
Wrigley
Nestlé
Aarong
Karbonn
Dabur
Vasmol
Government of India
Ambuja
ITC
Monte Carlo
Parle Agro
Hawkins
Reserve Bank of India
DKT
ISL
Suzuki
Star Sports
LIC
Royal Enfield
Himalaya Baby